PWPaddy Watts TrainingFat Loss Starter Kit Get the kit
For busy women 30+ who are done starting over

Lose fat in the next 30 days with The Lean Life Method, trusted by over 1,500 women

  • What you get: a 30-day plan laid out week by week: 9 short guides, a gym workout plan, a step plan and 20 high-protein recipes. The same first month I take every client through.
  • From Paddy Watts: 5,000+ hours of in-person coaching, and a former tennis coach at the All England Club (Wimbledon).
  • Trusted by 325k+ people on Instagram for fat loss advice that doesn't wreck your weekends.
Get the Starter Kit →
£27 once · less than £1 a day · Instant access
Includes a Personal Plan Call with Paddy (worth £200)
Paddy Watts in his kitchen, smiling, with a hand on an air fryer
Paddy WattsFat loss coach. 5,000+ hours of personal coaching.
5,000+hours of personal coaching
325k+following on Instagram
12gym workouts, planned
30days, mapped out for you
Here's the problem

Most diets are built for someone with no job, no weekends and unlimited willpower.

So you start strong on Monday…

…white-knuckle it to Friday's work drinks…

…and write the whole week off by Saturday.

Then you do it again. And again. Motivated at the start of every month, heavier at the end of every year.

Paddy in his kitchen with protein-rich plates of food and a chocolate bar on the counter
Yes, the chocolate stays.
Here's the solution

You need a system that works around your life, so you lose fat…

  • …in a normal weekEvery week
  • …through work dinners and birthdaysPlanned in
  • …with wine and chocolate still in80/20
  • …and know exactly what to do after day 30Next steps included

Steady fat loss of around 0.5–1kg a week, without cutting out the things that make your life yours.

Meet the Fat Loss Starter Kit

The first month I take every client through, now in a kit you can start tonight

Before and after photos of a coaching client, front view
BeforeAfter
Before and after photos of a coaching client, front view
BeforeAfter
Before and after photos of a coaching client, side view
BeforeAfter

Women I've coached personally, using the same approach that's in this kit. Faces hidden for privacy. Results vary from person to person.

For the first time, I'm putting the first 30 days of The Lean Life Method into a kit you can start tonight, simply, flexibly and without giving anything up.

What's in the kit

Four weeks. One plan. Start tonight.

In plain English: you get a private set of web pages that open on your phone, tablet or computer. One Start Here page lays out all 30 days, week by week, so you always know what to do next. The link arrives by email the minute you buy.

9 short guidesIllustrated and quick to read. Two or three a week, in order.
30-day workout planThree full-body gym sessions a week, about 45 minutes each. 12 workouts in total.
Your Step PlanEnter your starting steps and get a target for each of the 4 weeks.
Recipes That Slap20 high-protein meals, every one under 500 calories, plus a sample week and shopping list.

Plus: your Personal Plan Call with Paddy →

See exactly what you get, and what it takes each week →

No surprises

Exactly what you get, and what it takes

It's not an app or a video course. It's a 30-day plan that tells you what to eat, how to train and how much to move each week, so you can do it your way.

What you get

  • A plan for every weekOne page that lays out all four weeks, plus a first-7-days checklist so you know exactly where to start.
  • Your food rulesYour protein target and the PFC plate: a simple way to build any meal with your hand, no weighing.
  • Your workouts12 gym sessions over 30 days, with the sets, reps and when to go heavier written out for you.
  • Your step targetsA weekly step target built from your own starting point.
  • Plans for real lifeWhat to do for chocolate, wine, meals out, weddings and holidays.
  • What to do after day 30What to keep doing, what gets harder, and your next steps.

What it isn't

  • A strict meal plan you have to follow
  • An app to download
  • Exercise videos
  • A crash diet or "shred"

What it asks of you

Less than you think.

  • 10 minto read each guide
  • Three gym sessions a week, about 45 minutes each
  • A bit more walking. The school run counts.
  • Protein with your meals. Normal food, no special diet.

No 5am starts. No cutting out food groups. No giving up weekends.

What you'll discover

In 30 days, you'll know how to…

Stop the 7pm biscuit raid

Set up your kitchen and your week so the easy choice is the right one. No willpower needed.

Feel full on fewer calories

The one number that keeps you full, protects your shape, and decides whether you lose fat or just get smaller.

Build any meal without counting

The PFC plate: protein, fuel, colour. Use your hand to portion it, at home or out.

Have the chocolate. Still lose fat.

How the 80/20 rule works, and why one big meal can't undo your week.

Say yes to the wedding (and the wine)

Drinks, dinners and holidays, with a simple plan instead of guilt.

Stop panicking at the scale

Why your weight jumps day to day, and the weekly number that actually matters.

Stop thinking about food all day

Tell real hunger from cravings, and trust yourself around food again.

Look firmer, not just smaller

What "toned" actually means, and how your workouts build it.

What's inside

Four weeks. One theme a week.

Each week has two or three short guides, three workouts and a step target. You always know what's next.

Find out why every diet stopped working

Week 1

Week 1 · UnderstandStop Starting Over

How fat loss works, why diets fail, and the habits that make this time different. Find your step baseline and do your first three workouts.

  • 01
    Why Diets FailThe one rule every diet shares, and the 4 reasons yours stopped working.
  • 02
    Protein Made SimpleHow much protein you need, what it looks like, and how to get it anywhere.
  • 03
    Stop Fighting the Biscuit TinSet up your home and your week so good choices happen on autopilot.
  • +
    NEAT: the calories you burn without tryingWhy your steps matter more than you think, and how to find your baseline.

Save £100s on plans you won't stick to

Week 2

Week 2 · FuelEat for Fat Loss, Keep Your Life

Build every meal the same simple way, then fit chocolate, wine and meals out around it.

  • 04
    The PFC Plate + your sample weekBuild any meal with your hand. A full sample week from the recipe book, plus a shopping list.
  • 05
    Chocolate, Wine & a Social LifeThe 80/20 rule, drinks, meals out, weddings and holidays.

See progress the scale can't show you

Week 3

Week 3 · BuildFirmer and Stronger

Go heavier in the gym, and learn to read your progress beyond the number on the scale.

  • 06
    Firmer, Stronger, More TonedWhy muscle gives you shape, and what to measure instead of the scale.
  • 07
    When the Scale LiesWater, plateaus and the weekly average. What's really going on, and what to do.

Leave with a plan, not a cliff edge

Week 4

Week 4 · Keep goingTrust Yourself, Plan What's Next

Tell hunger from cravings, look back at what you've built, and plan your next 30 days on your call with me.

  • 08
    Trust Yourself Around Food AgainTell real hunger from cravings, and use the hunger scale.
  • 09
    Your Next 30 DaysWhat to keep doing, what gets harder after day 30, and your next steps.

9 guides, a 30-day workout plan, a step plan and 20 recipes. Open them on your phone and start the same day.

Get the Starter Kit →£27 one-time payment · Instant access
Paddy Watts standing in a gym in training kit
Why this works

The Lean Life Method: the same system I use with every woman I coach

"Before coaching online, I spent 5,000+ hours coaching people in person. The pattern was always the same: the people who got results weren't the most disciplined. They had the best system. I call it The Lean Life Method, and this kit is the first month of it."
Paddy WattsFounder, Paddy Watts Training
5,000+ in-person hoursFormer AELTC tennis coachFully online since 2025325k+ on Instagram
@paddy_wattsPaddy Watts Training

325,000+ people follow along every week

Real meals, real weekends and no restriction. The kit puts it all in order so you can follow it too.

Them vs us

They tell you to give up your life. I'll show you how to keep it.

Same goal: losing fat. Very different rules.

The typical fitness influencer planWhat you've been told
The Fat Loss Starter KitWhat I teach the women I coach
Training
They say: Train 5–6 times a week, no excuses
The kit: Three 45-minute sessions a week, written out for you
Food
They say: Cut out carbs, sugar and anything you enjoy
The kit: Chocolate and your favourite foods stay in
Alcohol
They say: No alcohol. Not even one glass.
The kit: Wine with friends, planned into your week
Social life
They say: Turn down dinners, parties and nights out
The kit: Eat out, go out, and still lose fat
Tracking
They say: Weigh and log every single bite
The kit: Simple plate rules. No app needed.
Routine
They say: Meal-prep every Sunday, eat from plastic tubs
The kit: Normal family meals, built with simple plate rules
Slip-ups
They say: One bad day? Start again next Monday
The kit: Back on track at your very next meal
After
They say: Hit the end of the plan, then you're on your own
The kit: A plan for your next 30 days, and a call with me
The result
Lose it for a few weeks, then start all over again
Fat loss that fits your life, so it lasts
Get the Starter Kit →Keep your weekends. Lose the weight.
Built for real diaries

Lose fat without losing your weekends

If your week has work, family, school runs and plans with friends in it, this was written for you.

MumsSenior rolesSchool-run schedulesFrequent travellersShift workersOver-40s"I've tried everything"People who hate meal plansWine-on-Friday peopleand more
How you'll start, as soon as tonight

Get instant access and start tonight

1

Get your copy

Pay once (£27). An email arrives straight away with the link to your kit. Tap it and your Start Here page opens.

2

Do your first 7 days

Start Here gives you a simple checklist: read Guide 1, count your steps for three days, and book your three workouts into your diary.

3

Follow the four weeks

Two or three short guides, three workouts and a step target each week. Each page tells you what to do next.

4

Book your Personal Plan Call

Pick a time between day 21 and day 30. We'll look at your month and plan your next 30 days. It's included when you book it within your first 30 days.

Ready to stop starting over?

Get the Starter Kit →
Real results

What happens when busy women get a system

Women I've coached personally, using the same approach that's in this kit. Faces hidden for privacy.

Messages I get every week

Real WhatsApp messages from women I coach, shared with names removed.

I needed a drastic change in how I looked and also how I felt about myself… I love where I am today, feeling more confident and strong in myself than I have in a very very long time.

MMichelle, coaching client

Results vary from person to person and depend on your starting point and how consistently you follow the plan.

Get the Starter Kit →£27 one-time payment · Instant access

Try it for 14 days. Keep it only if it works for you.

Start the kit and follow it for two weeks. If it's not for you, email me within 14 days of buying and you'll get a full refund. No forms, no hoops, no awkward questions.

IncludedWorth £200Included when you book it within your first 30 days

Plus, a Personal Plan Call with me

Every kit comes with a 30-minute video call with me. Book it for somewhere between day 21 and day 30, once you've got three weeks to look back on. If you'd rather crack on by yourself, the kit works completely on its own.

  • Review your first monthYour workouts, your steps, your weekly average. What's working and what isn't.
  • Fix what's got in the waySo the same thing doesn't catch you out next month.
  • Set your next 3 prioritiesIncluding your own daily calorie and protein targets.
  • Plan your next 30 daysAnd your next big occasion, planned in rather than feared.
Included
Paddy Watts

Your Personal Plan Call

Just you and Paddy Watts

30 minutesVideo callFrom homeOptional
Day21
Day23
Day25
Day27
Day30
Your plan call£200Included

Optional. Book it for any time between day 21 and day 30 using the link on your Start Here page.

One-time payment. Instant access.

Your first 30 days of fat loss, mapped out

9 guides, a 30-day workout plan, a step plan and 20 recipes, laid out week by week on one Start Here page. Sent to your email straight away.

What's included

Week 1 · 3 guides + NEATUnderstand£60
  • Why Diets FailThe one rule every diet shares, and why yours stopped working.
  • Protein Made SimpleHow much you need, and how to get it anywhere.
  • Stop Fighting the Biscuit TinSet up your home so good choices happen on autopilot.
  • NEAT: the calories you burn without tryingWhy your steps matter, and how to find your baseline.
Week 2 · 2 guidesFuel£50
  • The PFC Plate + your sample weekBuild any meal with your hand. Includes a shopping list.
  • Chocolate, Wine & a Social LifeTreats, drinks, meals out and holidays.
Week 3 · 2 guidesBuild£40
  • Firmer, Stronger, More TonedWhy muscle gives you shape.
  • When the Scale LiesPlateaus, water weight and the weekly average.
Week 4 · 2 guidesKeep going£40
  • Trust Yourself Around Food AgainHunger vs cravings, and the hunger scale.
  • Your Next 30 DaysWhat to keep doing, and your next steps.

Plus your tools and bonuses

  • 30-Day Workout Plan12 gym sessions, sets and reps written out£60
  • Your Step PlanWeekly step targets from your own baseline£20
  • Recipes That Slap20 high-protein recipes, all under 500 calories£30
  • Start Here roadmapAll 30 days on one page, plus a first-7-days checklist£15
  • Personal Plan Call with Paddy30-minute video call, booked within your first 30 days£200
Total value£515
Get instant access£515 £27

That's less than £1 a day.

Join over 1,500 women who stopped starting over
Secure checkout · Instant access14-day money-back guarantee
M

"I love where I am today, feeling more confident and strong in myself than I have in a very very long time."Michelle, coaching client

Be honest with yourself

How long have you been saying "next Monday"?

Most people spend far longer thinking about losing weight than it would take to make a real start.

And in that time, it's meant…

Side by side:

Time you've spent saying "next Monday"2 years
Time the whole kit takes30 days

The whole kit fits into that time 24 times over.

104 Mondays of avoiding photos.

2summers you meant to be ready for
2Christmas parties
24times you could have finished the kit

You could have finished the whole kit 24 times by now. You didn't need more willpower. You needed a plan that fits your life.

Start tonight, not Monday →
Get started

An easy yes for anyone who's done starting over

Start tonight, and try it risk-free for 14 days. Join the busy women who've stopped starting over.

Questions

Frequently asked questions

What exactly am I buying?

A private set of web pages you open on your phone, tablet or computer: 9 short illustrated guides, a 30-day gym workout plan, a step plan, and Recipes That Slap (20 high-protein recipes). One Start Here page lays it all out week by week. You also get a 30-minute Personal Plan Call with me, included when you book it within your first 30 days.

Is it a video course or an app?

Neither. It's written guides and tools with pictures, so you can read at your own pace and come back to them whenever you need. There's nothing to download or install.

Do I need a gym?

Yes. The workout plan is written for a gym, with barbells, dumbbells and cables. Three sessions a week, about 45 minutes each.

I've never lifted weights. Is that OK?

Yes. Week 1 is about learning the moves with weights that feel manageable. Every session has a 5-minute warm-up, and the plan tells you when to go heavier. If you're unsure about anything, bring it to your call.

Do I have to count calories?

No. The PFC plate lets you build meals with your hand, no weighing or app needed. If you want your own daily numbers, we can work them out on your call.

Can I still drink, eat out and go on holiday?

Yes. Guide 5, Chocolate, Wine & a Social Life, covers alcohol, meals out, weddings and holidays.

How much time does it take?

About 10 minutes to read each guide, three 45-minute workouts a week, and a bit more walking.

What happens after 30 days?

The last guide, Your Next 30 Days, shows you what to keep doing and what gets harder from here. You keep access to the kit, so you can repeat the workout plan with heavier weights. And on your call we'll plan your next 30 days together.

When can I book the call?

The booking link is on your Start Here page. I'd book it for somewhere between day 21 and day 30, so we have three weeks to look back on. It's included when you book it within your first 30 days.

Will you try to sell me something on the call?

The call is about your plan. If you'd like more help afterwards, I'll explain how my personal coaching works and you can decide. If you don't, that's completely fine and you'll still leave with a clear plan.

Why is it so cheap when your coaching costs more?

The kit gives you the system for your first month. Coaching adds me: personal adjustments, weekly check-ins and accountability. Plenty of people get great results from the kit alone, and some go on to coaching. Both are fine.

Who created the Fat Loss Starter Kit?

Paddy Watts. 5,000+ hours of in-person coaching, a former tennis coach at the All England Club, and now coaching busy women online. The kit is the first month of The Lean Life Method, the system I take every client through.

Who is it for?

Busy women, usually 30+, who are done starting over. If your week has work, family and a social life in it, it was written for you.

How do I get it?

Straight after you pay, you'll get an email with a link. Tap it and the kit opens in your web browser. Bookmark it, and it's there whenever you want it.

What if it's not for me?

You're covered by the 14-day money-back guarantee. Email me within 14 days of buying and you'll get a full refund.

Paddy Watts

P.S.

If you've skipped to the bottom, here's the short version: a 30-day plan, the same first month I take every client through, built so you can lose fat without giving up your weekends.

It's £27, once. That's less than £1 a day. It includes a 30-minute Personal Plan Call with me when you book it within your first 30 days. And if it's not for you, the 14-day guarantee means you get every penny back.

Paddy

Stop starting over. Start tonight. →£27 one-time · Instant access · 14-day money-back guarantee
Fat Loss Starter Kit£27 · 14-day guarantee
Get the kit